Branded Sandwich Parchment for Burgers, Subs and Deli Counters

What branded sandwich parchment is and who wraps with it

Branded sandwich parchment is a square wrap sheet with your logo or pattern printed on one face. It is lighter than a pan liner, cut smaller, and made to be folded by hand many hundreds of times a day.

Burger bars use it under the bun and around it. Delis wrap subs in it, then cut through paper and all. Food trucks pass a wrapped breakfast sandwich out of the window in it, and bagel shops fold a sheet around a schmear.

The photos show sample sheets on white stock. One is a stack ready for the line and one is folded around a roll. Another carries a small one-color pattern around a loaf, tied with a label.

How does the wrap behave around a hot sandwich?

Heat and steam soften parchment a little, and that is useful. A sheet that was stiff in the stack goes supple around a hot burger and takes a crease that stays shut.

Grease is held on the food side by the coating. Through a bleached white sheet you will see a faint shadow where the patty sits after a few minutes. The print on the outside stays sharp because the ink does not sit in that layer.

A wrap is for holding and carrying, not for baking. Keep it away from heat lamps that touch the paper, and never use a printed wrap on a flat-top or under a broiler.

Which size wraps which sandwich?

Measure your largest regular sandwich across its widest point and double it, then add about 2 in for the tuck. That number is the sheet you want.

Any other size is a custom cut. If your menu runs from sliders to 12 in subs, smaller parchment squares cover the small end. A 14 in sheet covers the rest.

How to fold a branded parchment wrap

The sample in the fourth photo uses the classic burger fold. It takes about three seconds once a hand has learned it.

1. Lay the sheet printed side down, with the logo or pattern facing the counter. The food goes on the plain side.
2. Set the sandwich in the center, slightly toward you, and bring the far edge over the top.
3. Fold the near edge up to meet it, then crease the two together twice so the seam rolls down onto the bun.
4. Tuck the left and right ends under, pulling the paper taut so the bun cannot slide.
5. Turn it seam side down. The repeat pattern now reads on the top and both sides, which is why a single logo on this sheet would be a gamble.

For a deli half-wrap, cut the sandwich first, fold the sheet around each half and leave the cut face open so the filling shows.

White or kraft-tone for a sandwich wrap

Most wrap orders run on bleached white stock, and the photos show why. The colors stay true and the sheet looks clean under the counter lights.

• White stock for two or more colors, for pale brand colors, or for any artwork with fine detail.
• Unbleached kraft-tone for one dark color, especially for barbecue, smokehouse and farm-style menus.
• Kraft hides grease shadows longer, so it suits fried chicken sandwiches and anything with a sauce that runs.
• White shows a grease shadow sooner but makes a bright pattern pop from across the shop.

The bleached white parchment page covers the plain version of the same stock if you want it unprinted for a second station.

Where does the logo land after the fold?

A sandwich wrap gets folded in a hurry by whoever is on the line. The sheet will not be centered on the bun, so a single logo lands on the underside about half of the time.

A step-and-repeat pattern solves that. Space small marks about 2 in apart across the whole sheet and every face of the finished wrap shows at least one.

If you want one large logo as well, put it in the center of the sheet. After the burger fold, the center sits on top of the bun. The sample with the central mark in the photos is laid out that way, with a tiny all-over pattern around it. The printed parchment range shows the other formats that take the same artwork.

Quilon or silicone for a wrap sheet?

Quilon is the usual coating for a wrap. It gives the grease resistance a sandwich needs and costs less than silicone. It is meant for one use, which is all a wrap ever gets.

Choose silicone on one side only if the same sheet does a second job. Lining a tray that goes into a 450°F oven before service is one example. Both coatings fold the same and take the same inks.

Weight matters more than coating here. A wrap sheet around 27 to 35 lb creases tight; a heavier pan-liner weight springs open on a soft bun.

Artwork notes for a wrap sheet

• Keep marks away from the outer half inch. The edge gets tucked under and takes the most handling.
• Avoid large solid ink floods on a wrap. They stiffen the fold and can rub against a hot bun in the bag.
• Send vector files and name the Pantone solid-coated numbers. Screen colors shift on paper, and white stock shifts least.
• Put the logo the right way up for the fold you use. On the burger fold the top of the sheet becomes the top of the wrap.
• Ask for the fold lines on the proof. It costs nothing and it catches a logo that would end up upside down.

Build the sheet in Design Your Custom Sandwich Parchment to see the repeat before you request a quote.

Mistakes to avoid with a printed wrap

• Printing one logo in a corner. It disappears into the tuck on the first fold.
• Ordering 10 × 10 in for a double burger. The ends will not meet and the wrap opens in the bag.
• Choosing a pale color on white and wrapping fried food. The grease shadow swallows the print.
• Using a silicone pan-liner weight for wraps because you already stock it. It springs open and wastes bags.
• Skipping the stock sample. Ask for one on the quote and fold your real sandwich in it before 1,000 sheets print.

How to order branded sandwich parchment

Send the size, the stock, the number of colors and your artwork, and a written quote comes back within one business day. From $0.30 a sheet, with the minimum at 1,000 sheets of one design.

A free design proof follows. Edit it as many times as you need, approve it, and production takes 4 to 6 business days. Free tracked delivery to any US address takes another 2 to 3 business days.

Payment is by invoice after you approve the quote and proof. Misprints or damage reported with photos within 10 days are reprinted or refunded. Ask for a sandwich parchment quote to start.